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Business Spotlight – Threshold Provisions

Threshold Provisions was founded in 2012 by Diane Hutt & myself, Josh Mitchell. We had grown tired of the options that were available on the market for tasty & delicious energy bars, so we started making our own years ago. We knew we had something special and worthwhile of sharing with our community. The flavor profile grew into four different options and we added wild Alaskan salmon jerky to the growing line of provisions

What should people know about Threshold Provisions?
People should know that in our minds, this is way beyond just nuts, fruit, & seeds. This is about creating real food that is a source of balanced nutrition without any bullsh*t or fillers. We love that people from all walks in life feel the heart and soul we’ve put into creating something special.

Tell us a little about yourself and why you started TP?
Diane & I spend more time than what is healthy for small business owners, in remote areas of the world. Alaska & Antarctica are the primary arenas that we travel to on a semi annual basis. We work as commercial salmon fisher(wo)men as well as for the US Antarctic Program supporting NSF funded scientific research. Being away from home with limited provisions is what created the need for our own source of healthy nutrition on the go.

Whats your background?
My background is in historic home renovations and commercial fishing in Alaska. Diane’s background in biology, fine arts, AK fishing, & Antarctic science support.

How did you end up in Asheville?
Diane was born and raised here. I moved here a decade ago because I’m in love with WNC. I grew up in NC and would come to these mountains as a kid with my family. It’s always been a special place in which my fondness has only grown the more I’ve been away.

You seem to work a lot in the active/outdoor community tell us how you landed there.
Working outdoors has always been the natural path for me to take in life. Extreme environments are a source of inspiration and a space in which we find gratitude for the small things we take for granted in our home life. As mountain athletes, our connection to the outdoor community has come as a result of our enjoyment of play, friends, & nature.

Why should people know about Threshold Provisions?
What we offer to our community, our friends, & family is genuine. Where we lack as entrepreneurs, we excel as caring, quality people that strive to do what’s right for ourselves and those around us. The food system is broken in our nation which is a direct result of why America is so unhealthy. We want to be part of the mindset that is gaining momentum, in which people are consciously choosing high quality and integrity of the food that they consume.

What is your most popular product?
Our most popular product is definitely our threshold bars. We sell many more of them than our salmon jerky because of the price point. That being said, we still move a respectable amount of salmon jerky because it’s a touch of the magic that only Alaska can provide.

Whats next? Where is Threshold going?
There in lies the million dollar question. We are sorting through different avenues of growth. With the desire to create jobs in our area versus farming work out, we are envisioning the sustainable direction to take the business to the next level. What that looks like is being determined over the next few months.

Where can people learn more?
If you’ve read all of this and still want to know more, then by all means, please check out our website at www.thresholdpro.com

Jacob is the Co-founder and CEO for AshevilleScreenPrinting.com. When not working, Jacob enjoys hiking, reading, exercising and enjoying the amazing food and beer in Asheville. An entrepreneur since childhood, Jacob is passionate about entrepreneurship and small businesses. To learn more about Jacob, check out www.JacobBallard.com

Asheville Screen Printing expands into storefront on Patton Ave

FOR IMMEDIATE RELEASE

January 20, 2016

 

Contact:

Jacob Ballard

info@ashevillescreenprinting.com

Asheville Screen Printing

1328 Patton Ave, Suite B,

Asheville NC 28806

Office: (828) 575-2044

 

Asheville Screen Printing expands into storefront on Patton Ave; Grand Opening party to be held February 11, 2016.

 

West Asheville, NC – Asheville Screen Printing, a local, full-service printing company has expanded into a storefront at 1238 Patton Avenue, Suite B.

 

The almost 2 year-old company had previously been operating in facilities at a smaller location. Despite these humble origins, the company has already printed shirts for some of the most notable businesses in the area – Hi Wire Brewing, Roots Hummus, Catawba Brewing, Oskar Blues, 98.1 The River, and Rockys Chicken Shack, just to name a few.

 

“The new space means better visibility and a more accommodating place, right in the heart of beautiful West Asheville” says Jacob Ballard, Founder & Co-Owner.  “We can’t wait to become more active with artists in the community.”

 

The increased size of the facility is also a boom to production. Co-Owner and Head Printer Timm Watrous explains, “We’ll be able to fit in a second press, which will help us a lot with turnaround times and specialty printing.”

 

In their quest to be Asheville’s premier t-shirt and speciality printer, Asheville Screen Printing is also improving its web presence. Their new website, focusing on the customer experience, launched this month featuring an e-commerce store. In addition, the company is one of the only in the area to provide onsite live printing services. You’ll find their booth at events like the Hot Chocolate 10K, The Goombay Festival, Asheville Wing Wars and more.

 

The public is invited to celebrate the company’s expansion at the Grand Opening party on Thursday, February 11th, from 5:30 – 7:30 PM. There will be free food and drinks, live printing, and a t-shirt sale featuring designs by local artists such as Evans Prater (MountInspiration.com) and Stu Helm. There will also be giveaways and a lucrative raffle – the winner gets 24 t-shirts printed with their design or business logo.

 

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Asheville Screen Printing has five full-time employees and is open 9-5, Monday through Friday. They offer full-service screen printing, embroidery, graphic design, and digital printing services.

Jacob is the Co-founder and CEO for AshevilleScreenPrinting.com. When not working, Jacob enjoys hiking, reading, exercising and enjoying the amazing food and beer in Asheville. An entrepreneur since childhood, Jacob is passionate about entrepreneurship and small businesses. To learn more about Jacob, check out www.JacobBallard.com